Delta Air Lines Links Its Rewards Program to Lyft

Delta Air Lines customers can now earn award miles traveling by car, part of an agreement announced Wednesday with the car-sharing service Lyft. The airline suggested that its fliers preferred Lyft over the much larger Uber, which has been engaged in public disputes with drivers and employees. When Delta frequent fliers link their Lyft and SkyMiles accounts, they will earn one point for every dollar spent on all Lyft rides, not just those to the airport. (www.nytimes.com) Mehr...